For many of us, war seems a distant prospect. But for millions of U.S. military men and women and their families, it is an ever-present and lasting reality. More than 2.5 million people have served in Iraq and Afghanistan since 9/11, and more than 50,000 have come home wounded. On the homefront, their families bear the brunt of the war's implications, including economic hardship and health issues. For many, it's a daily struggle.
These men and women and their families need our help, and I'm very excited to announce FindTape.com's support of Operation Homefront, a national nonprofit that provides emergency and other financial assistance to the families of service members and wounded warriors.
But before I tell you what we have planned, I'd like to explain why our support of military families means so much to me.
Many divisions of the U.S. military are customers of FindTape.com, and we're proud to serve them. But the decision to support military families is a very personal one, for several reasons.
Both of my grandfathers served in combat in World War II, and the stories they told about the war and the heroism of our soldiers always filled me with a strong sense of pride.
Until one of my closest childhood friends, Robert Valley, joined the 82nd Airborne, war was a distant prospect for me too. As a veteran of both Operation Just Cause in Panama and the Gulf War in Iraq, Robert made war a reality for me too. (As it happens, Robert also has close ties to FindTape.com. He's the owner of JV Converting, the primary tape converter we work with.)
I started FindTape.com while I was still living and working full-time in New York City, and I was working in lower Manhattan during the attacks on 9/11. This experience heightened my appreciation for the men and women who have defended the causes of freedom in Iraq and Afghanistan. I'm grateful for their courage and the sacrifices they and their families have made in defense of our nation.
It's in honor of these connections – my grandfathers, my childhood friend, and all of those who have served and are serving – that I've dedicated our charitable efforts at FindTape.com toward supporting military families.
I've chosen to partner with Operation Homefront because the support offered by this nonprofit organization makes an enormous difference for military families. In 2014, 92% of Operation Homefront's expenditures - $49 million - were spent on programs for military men and women and their families. This remarkable focus on making the lives of military families better is very inspirational.
So how do we plan to support Operation Homefront?
During the month of May, we'll help Operation Homefront raise awareness about the needs of military families due to financial hardship, death, injury, or physical or mental detriment as a result of service since 9/11. Follow this blog and our social media accounts – Facebook, Twitter, and Pinterest – to learn more about the efforts Operation Homefront and others are making to improve the lives of veterans and military families.
We’re also pledging to donate a percentage of our merchandise sales – up to $10,000 – over Memorial Day week to Operation Homefront. From May 22 to May 28, 2015, for each purchase a customer makes on FindTape.com, we'll donate 10% of the total merchandise price to Operation Homefront.
It's our way of saying thank you for the courage military servicemen and women show and the daily sacrifices they and their families make in service to our country.
About Operation Homefront
A national nonprofit, Operation Homefront leads more than 2,500 volunteers with nationwide presence who provide emergency and other financial assistance to the families of service members and wounded warriors. Operation Homefront has provided assistance to thousands of military families since its inception in 2002. Recognized for superior performance by leading independent charity watchdog groups, nationally, 92 percent of Operation Homefront's expenditures go directly to programs that provide support to our military families.